Bringing Fashion to Pilaters
Our commitment to well-being extends beyond just physical health. Looking and feeling your best plays a vital role in overall wellness, and that's what fuels our every action at MUV. Every MUV design starts with fashion, so it looks as great as it performs in the studio.
Mindfully modern for mindful movement
At MUV we believe that the right fitness outfit can change the way you move. We strive for the highest possible quality of our designs, fabrics and production to give you the best possible feel and experience to inspire movement. And a more mindful movement leads to better living.
What we're all about at MUV is to make your workouts way more fun and stylish, so you can feel amazing no matter who you are or what's going on in your day. MUV fashion is all about embracing a healthy lifestyle that's both fun and fabulous! Whether you're hitting the studio or strutting down the street, our PLAYsuits are your daily go-to for looking fabulous!
From a Pilater to Pilaters
We started with the idea to create Pilaters-inspired designs combining unique looks and performance all the way through your practices.
We want to make you feel beautiful and confident, because the most beautiful thing you can wear is your confidence! Wear your PLAYsuits, have fun, set your goals, and be fearlessly authentic.
Much love
Francesca
Proud UAE brand, Italian origins
It's many years that we call UAE our home and we are immensely grateful. We believe that were we live, and our Italian origins have had a strong impact on our choices and styles. One PLAYsuit at a time we want to show what the Dubai fashion scene has to offer.
MUV approach to Fashion
Passion for Pilates
Our passion for Pilates and life itself is what sparked all of this. We want this to show in our designs and to be felt in the attitude of our clothing! We aim to offer something to the Pilates community, and we love to think that everybody could benefit from it!
Best Italian fabrics
We have sourced the finest fabric from Italy for our PLAYsuits, looking for both glamour and performance. Our high-tech fabric is kind to your body while also providing strength and flexibility. Our materials are 100% allergen-free material, ensuring that your skin remains comfortable and protected throughout any level of physical activity.
UAE production
We proudly partner with the most innovative local ateliers in order to provide you with the finest and most orignal products. All designs and production are done locally to ensure quality and groove to a more sustainable beat. By keeping things local, we believe we contribute to a more sustainable future.
Our story
Putting my job on hold to be a super cool mom to my beautiful daughter Stella, I've totally fallen head over heels for Pilates!
During my dedicated journey as an enthusiastic practitioner and instructor, I have understood that my true love lies with the possibility of sharing knowledge, fostering relationships, and creating a supportive community. What started as a personal odyssey has blossomed into a shared voyage, cultivating genuine connections and forging beautiful friendships along the way.
We started MUV with the goal of creating a glamorous Pilates Activewear brand that would provide a dedicated and improved experience, enhancing both the way we look and the way we move.
In the wide world of workout wear, you'll find plenty of options tailored for yoga enthusiasts. But when it comes to Pilates, there's a surprising lack of dedicated outfits that highlight the incredible benefits this practice brings to your body and your life!
I've put my design and fashion expertise to work, carefully drawing up a debut outfit for myself and a close-knit crew. It's been an experimental journey, with enhancements at every turn - both in terms of the design, the construction, and the choice of fabrics.
After all the hard work, the initial MUV PLAYsuit was finally unveiled, and the response was overwhelmingly positive. It got me thinking about spreading the joy to others. Once again, I felt the need to bring this amazing experience to our community and beyond!
Let's MUV!
